Welcome to PlayGen

We make games and simulations to influence player behaviour.

Established in 2001, PlayGen is the UK’s leading serious games and gamification development studio. We design, develop and deliver Serious Games, Social Games, Apps and Simulations for online, offline and mobile, across industry sectors.

Our world-class solutions combine play with serious topics to produce meaningful experiences; to transform players’ relationships with others and the real world subjects.

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Trailer

Season 1 Episode 1

Season 1 Episode 2

Season 1 Episode 3

What we did

The game show consisted of teams of contestants battling against a computer loaded with the tactics of the greatest military minds of all time. Within the game, tens of thousands of characters engage in combat, whilst being commanded by players in real-time.

Played through two operators and commanded by the generals on a giant screen. It was enjoyed by millions of viewers UK and Europe and hailed as a successful innovative mix of real history with game show entertainment.

The show was produced by Lion Television, with PlayGen taking a graphics supervision role. It featured the Total War Engine from Creative Assembly for all battleground graphics.

Deeper engagement for your users, using Gamification.